Why I Switched from Apparel to Empowerment (And What You Can Expect Next)

When I started 2 Hearts Apparel, it was all about expressing confidence through fashion. Every drop was carefully curated to empower, inspire, and celebrate individuality — especially for people like me and my daughter, who modeled everything together.

But after a while, something began to shift.

I realized my true passion wasn’t just about clothing — it was about confidence itself. The kind that doesn’t depend on trends or photoshoots, but comes from knowing your purpose, showing up online, and building something real.

So I listened to that voice and started transitioning from fashion into something new:
✨ 2 Hearts Style Studio — a space for creators, influencers, and dreamers who want to level up.

What is 2 Hearts Style Studio?

This is the next evolution of our brand. We're not selling clothes anymore — we’re building tools that help creators shine. From caption packs to content kits to full-on brand systems, we’re here to make sure your glow-up isn’t left to chance.

Why the Change?

• I wanted a business I could run remotely and grow without inventory.
• I wanted to support influencers and entertainers behind the scenes — not just with outfits, but with strategy.
• And honestly? I’ve learned so much on this journey, and I want to share it with others just starting theirs.

What You Can Expect

• Weekly blog posts to help you build your brand online
• Easy-to-use digital kits made for creators like YOU
• Real talk, creative tips, and empowerment with heart 💖

Whether you're an influencer, a small brand, or someone starting over — you're in the right place. Welcome to your new creative home.

With Love,

Jay, Founder of 2 Hearts Style Studio 🩵 🩷